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Hipcricket is in the media often for its successes and thought leadership

Read about our campaigns and views on Mobile Marketing

Picking the elements of your mobile marketing campaign is a bit like building a stock portfolio.

Advertisers Get Failing Grade for Mobile Marketing During Super Bowl Broadcast by Jeff Hasen
It is a different kind of call to action that is on my mind after mobile marketing’s virtual absence from the Super Bowl broadcast.

Research shows that people like coupons. Surprised? I didn’t think so. What if I told you I was talking about mobile coupons?

With the iPad announcement mercifully behind us, we’ve moved past the iThink speculation. On to the “iHave to have one” stage?

What makes mobile marketing so attractive? The ability to measure campaigns in real time and make course corrections on the fly

To get a leg up on the competition, now is the time to implement your mobile strategy

Consumers utilizing the mobile web in order to make informed purchasing decisions is continuing to grow exponentially

With Hipcricket recently hitting the 50,000-campaigns mark, it’s a sure sign the mobile sector is moving with a certain amount of gusto at the moment

Six steps to help you optimize your mobile marketing database, resulting in measurable increases in brand loyalty and engagement

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